I collaborated on the in-house rebranding of the MTD Products website, helping refresh it with a more modern, user-focused look and feel. Working as a small, efficient team with myself as the designer alongside one web developer and a copywriter, we redesigned the site to improve navigation, clarity, and overall user experience. The update leveraged the latest photography and a cleaner visual language to better reflect the brand, while being completed entirely in-house and resulting in significant cost savings without sacrificing quality or impact.